Are book trailers the next big thing for promoting your book?
I’m a Seattle best-selling author who is based in one of the
tech capitals of the world. Microsoft. Amazon. Starbucks (just had to throw
that one in.) So I have to try out the new trends, right? One of the popular
trends for selling books is trailers. My second installment in The Regimental
Heroes series, The Reluctant Heir, released this week. I thought I would do a
trailer for the series. I have made trailers for most of my stories. I think
they are fun. Trailers are a great visual and done correctly, can build
interest in your story on Amazon, B&N and others.
Can a few YouTube
minutes do justice to your book?
As we know, we (especially the younger generation) are
becoming very visually based. Book readers still pick up the paper or ebook,
but how do you stand out amongst the 10’s of bazillion other books out there?
Book trailers give
that back cover blurb with pretty pictures.
I have always had a bad streak of ‘How hard can it be’, so
with a little help from Photoshop and Windows Live Movie Maker (on most of your
computers if you have never used it), there are great free online music sites
and stock photos.
Some of the pitfall problems I’ve seen in trailers: Trying
to say TOO MUCH! Keep it short! My opinion is that a trailer should be no
longer than 60 seconds to a minute and a half. I think most of us, I speak for
myself… squirrel… have a short attention span. If the trailer goes on and on before
telling me the meat and potatoes and where to buy it, I’ll probably click out.
Authors out there, you
can do this. Jump in and have fun!
If you would like to receive more information on creating
your own book trailer contact me at bookstogonow @ gmail.com
Regimental Heroes: The Duke
and the Lost Night & new release The Reluctant Heir
The Gold
Rush Series: Rush of Love and Fields of Gold
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